The Daily was a collaboration of News Corporation and Apple to change the future of news. With the recent release of the iPad Steve Jobs envisioned it to be used to read long form content like a newspaper. To accomplish this News Corporation developed a product to be the first in its class as Apple released a new format–Newsstand–in their digital store. It was launched at an event where Apple presented the product and became the first national digital newspaper.
Learn more about The Daily LaunchI began pre-launch as a production designer. We worked tirelessly to get the app ready for launch day and I was one of the behind-the-scenes workers who was present during the initial launch event. I quickly moved up as a Producer of the Sports section, taking on a managerial role to ensure deadlines were met each day. My unique skillset also placed me into the QA team some days so that someone was present to fix issues as the publication went live every morning.
As a manager I was still very much hands on. In addition to making sure the Designers, Developers, Video and Editorial teams were on top of their deliverables I was assisting with tasks that needed a little extra attention.
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